Our client – Chris Garbacz, is an Australian photographer with over 10 years of experience. He knew from experience that photographers spend much time managing routine tasks and CRMs presented on the market didn’t offer enough functionality to deal with the problem. Chris came to us with the idea of creating a service that will focus on a photographer’s workflow and together we developed a CRM system that automates administrative tasks. The system helps photographers make more money, create custom payment plans, and accept credit cards. It also helps them be more organized and keep track of clients, payments, and jobs, as well as helping the business grow.
Australia
Cris intended to create a tool that would empower photographers to automate workflow and boost sales. The focus was on designing a product that would streamline photographers’ workflow while creating a value proposition for their clients. Sombra teamed up with the client to create a customized CRM platform for the photographic industry. The project was required to provide job workflow, payment options, and a clear process for tracking leads.
Sombra delivered the platform that increased the amount of photo service sales by simplifying routine workflow like customer care and accounting. Using the new product, photographers could schedule photoshoots, do bookkeeping, and track client conversion. It made the process of managing and selling photography services a fast and simple digital experience. Currently, the system has such features:
Client Portal
At first Studio Ninja was used exclusively by photographers. On the client request, our team designed Client Portal, a website aimed to provide access for photographers clients. Photographers can set up their own branded Client Portal where clients are able to accept quotes, sign contracts, fill in questionnaires and pay invoices.
Pick and Choose Quote
Recently, we have developed a new function called peak and choose quotes, allowing photographers to form and send invoice preview to the client. Photographer form quote offering clients several plans to choose. After receiving a preview customer can choose a set of services that suit him/her best and system will form a new invoice based on clients choice. This adds variability and flexibility to invoice formation.
Form Builder
CRM enables users to create simple contact forms, which can be used as a landing page or can be integrated on users websites to collect leads. We improved this feature and created a flexible form builder, which allows users to create custom contact forms and questionnaires for their needs. Users can choose content, configuration, sequence, style and format of the form.
Multibranding
The system allows the photographer to manage several companies under one account, for example, photo studio and personal freelance projects. Such account will display separate information on statistics and income and delimited entire functionality.
Mobile application
Over time we developed a mobile app with limited functionality. Such simplification allows users to get quick access to vital functions of the Studio Ninja software using just phone. Mobile application inherits all information from the web and interprets end to end flow that clients use on an everyday basis. It includes such functions as:
Studio Ninja project is dynamic and flexible, for 5 years we’ve been constantly improving the system. Our team adopt a user-centric approach and based on users feedback we implement new functionality and improve existing ones.
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Chris Garbacz
Co-founder, StudioNinja