Junior Lead Generation Specialist

Requirements:

— Knowledge of lead generation tools (LinkedIn Sales Navigator, Upwork, Apollo, etc.).
— Knowledge of CRM systems (e.g., Pipedrive)
— Ability to craft basic personalized outreach for diverse audiences and industries.
— Understanding of sales funnels and lead qualification principles.
— Familiarity with ICP segmentation and lead profiling based on geography, industry, seniority, and decision-making authority.
— Highly organized; can manage multiple tasks and meet deadlines.
— Excellent written skills in English (B2 level or higher).
— Proactive mindset with the ability to work independently.
— Basic analytics skills to assess open/reply rates and conversion metrics.
— Collaborative team player, able to work seamlessly with cross-functional teams, including sales and marketing
— Open to feedback and eager to continuously improve performance.

Responsibilities:

-Execute daily lead generation tasks independently, following defined outreach workflows and approved templates.
— Conduct targeted research to identify relevant potential opportunities and initiate personalized outreach via LinkedIn, Upwork, Email, or other approved platforms.
— Qualify leads based on established ICP criteria (e.g., geography, industry, seniority).
— Schedule intro calls or meetings between qualified leads and AE.
— Maintain accurate, complete, and properly tagged records of all leads and accounts in CRM (e.g., Pipedrive).
— Work closely with sales and marketing teams to hand off qualified leads and review qualification processes.
— Participate in team syncs, coaching, and training sessions to improve individual performance.
— Contribute to process improvement by sharing observations (lead quality, messaging performance) and ideas.
— Contribute insights to team discussions aimed at improving workflows, messaging, or targeting.

The selection process for this position includes completing a test task.

We offer:

• Annual paid vacation of 18 working days.
• Extra vacation days for long-lasting cooperation.
• Annual paid illness of 10 days.
• Maternity/Paternity leave.
• The opportunity for sabbatical leave.
• Marriage and Parenthood Package.
• Compensation for sports activities (up to 250$ per year) or health insurance covering (70%) — after the trial period.
• Internal education (corporate library, Udemy courses).
• Career development plan.
• English and Spanish classes.
• Paying taxes and managing PE (Private Entrepreneur).
• Technical equipment.
• Internal Referral program.
• Opportunity to take part in company volunteering activities.
• Sombra is a “Friendly to Veterans” award-holder.