Wineshipping is a tech-enabled leading third-party logistics provider for alcoholic beverage companies in the USA. In 1998, the company started in the California garage of one of its founders. Now, it is the #1 direct-to-customer logistics partner for alcohol brands in the United States.
Wineshipping winery clients invest a great deal of time and energy into differentiating their products and providing a premium experience for their consumers. That experience must include delivery, which Wineshipping is responsible for. To provide its differentiated customer service, Wineshipping needs “fantastic, modern, and well-designed software.”
Logistics
COUNTRYUSA
Enhance customer experience
Wineshipping used an old technology-based management portal, which service level agreement was 70%.
Boost operational visibility
Due to a lack of visibility and modern management tools, client orders were missing and needed accuracy. To correct errors, around 50 people worked in the support department.
Follow a strict deadline
The technology solution for the client must be released before October 2022. Wineshipping’s performance was critical during the critical months of OND (October, November, and December), which drove most sales.
We rewrote the logic of the existing portal to work on the new cloud platform while also providing a new functional and attractive interface. Sombra’s .NET architect presented a top-level architecture that aims to achieve the objectives of Wineshipping:
Sombra’s pre-sales team carefully worked out the project’s budget details, including:
We provided the client with a projection for the year ahead.
We proposed to the client an engagement model — a dedicated development team. This model involves Sombra and the client sharing responsibilities as follows:
Wineshipping:
Sombra:
The dedicated development team of Sombra operates in a location that has a ten-hour time difference with Wineshipping’s base in California, USA. In order to take advantage of the time zone difference, we implemented strong project management.
The client has received an efficient development process, as our project manager follows the Sombra guidelines for communication.
“Our working day across timezones essentially never ends,” shared Pawel Smolarkiewicz, Chief Experience & Innovation Officer at Wineshipping.
We have developed a new customer support portal — “Awesome client portal,” which is:
The new client portal for Wineshipping was released before October 2022 to manage orders during peak season and has since been improved.
By undergoing a digital transformation, Wineshipping enhanced order accuracy, minimized errors, and shifted customer service towards providing value-added services instead of simply handling customer complaints.